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Case studies

Business Solution for Dialog 444

444.lk is an affluent, successful business venture powered by Dialog Axiata PLC. 444 began its journey as an online directory that provides services such as business listings, movie ticket purchases, reservation of train and bus tickets & concert ticket purchases. Their primary target was mobile users.

Sales Channels
01
iOS application
02
Android application
03
Web application
04
POS (Point of sale) counter
05
Call center application
06
3rd party reseller API

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An interactive and well-organized digital platform to accommodate various event management system was not available for 444.

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To engage and interconnect with mobile users, 444 lacked an interactive digital platform. 

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They did not have an effective & powerful online presence with an innovative digital marketing technique.

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Managing, handling and reporting multiple bookings were major hassles faced by 444. 

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Needed a technical platform to manage large-scale international events.

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They did not have access to all revenue channels and market segments with a single admin portal. 

Challenge

Gaining a significant market share in the online directory service space in Sri Lanka was one of the major challenges for 444, as the industry was already monopolized by a dominant competitor. Business intelligence requirements, inventory management, keeping the supply chain running, new compliance responsibilities and so many other challenges has to be faced by 444 when this new initiative was taken. 

Technology used

Services
01
Cinema ticket reservation
02
Event tickets
03
Bus tickets
04
Doctor appointments
05
Restaurant reservations
06
Salon reservations
07
Spa reservations
08
Business directory

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Multiple online payment integration, POS and CMS system with extended features such as search engine, merchant directory and consumer data repository. 

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Real time data synchronization for all sales channels with the help of API integration. 

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Managing cinema, events and all other management systems can be done via a single system. 

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Customized event mapping, seat planning, reservations and scheduling all under one digital roof.

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An interactive experience for mobile users to search by location, industry, different time schedules and other criteria.

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Analytics and insights of registered users.

Solution

LAYOUTindex designed and delivered an attractive & user-friendly web solution that fulfilled all the requirements made by 444 for their new digital platform.

The bespoke solution developed by LAYOUTindex offered new capabilities for 444 to assist and collaborate all of its business activities. 

Back office
01
Manage ticket prices
02
Reporting functionality
03
View Dashboard and Analytics.
04
View insights
05
Push notifications
06
API manager
07
Multi payment and commission management
08
Call center management

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Real time synchronization for all sales channels with an interactive API integration system. 

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Faster decision making for management to react and respond to market changes. 

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More reliable and organized reporting for management decision making. 

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An interactive system to handle large volumes of search queries and event management reservations. 

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Ability to integrate 3rd party systems without any hassle

Impact

444 is a future-oriented solution that helps to facilitate and accelerate a company’s digital transformation via its sound functionality, smooth user experiences & engaging aesthetics. 

Success Stories

Our customers love what we do

I approached LAYOUTindex when we required an all-encompassing solution for our booking engine & I am glad that I did. They helped me understand exactly what I needed in the technical sense. The team provided exceptional technical suggestions to produce the industry-leading booking engine 444 is today & their continual support to maintain the solution as our primary technology partner is simply outstanding.

What sets this company apart is their attention to detail & the degree of planning during the initial stages of development. Clear & responsive communication kept me informed throughout development. The technical team was quick to resolve issues & make the changes we requested. LAYOUTindex took the time to understand our aims & helped us realize our ambitions.

Man profile picture
Amila Fonseka
Chief Executive Officer

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